As reported enterprise insider, a TikTok video of a younger lady consuming a hamburger whereas driving an train bike at a McDonald’s lately surpassed 35 million views in 5 days. The virality is little doubt fueled by the controversial concepts behind quick meals consumption and train, however which additionally hides McDonald’s China’s actual initiative to scale back its carbon footprint: putting in train bikes produced from recycled plastic that double as a desk. but in addition to generate electrical energy to recharge your smartphone or different. Clearly, this additionally permits you to train, and why not burn some energy by consuming others… and thus really feel much less responsible. Contemplating the success of this challenge, at the very least from a communication viewpoint (in the meanwhile nonetheless in response to enterprise insiderthere can be 10 “Inexperienced Charging Bikes” distributed between two eating places in Guangdong and Shanghai), this may be thought-about a superb concept.
TikTok content material
This content material can be seen on the positioning the place it got here from.